A dark chocolate sampler

Bean to bar dark chocolate is a revelation. It's got the terroir and backstory of the finest wines, it's a collision of rural farmers and modern technology and markets similar to coffee, and it also brings along the Proustian nostalgia of childhood.

Too many of us have been stuck in a Nestle/Hershey universe for too long. And if your early collisions with dark chocolate aren't positive, it's easy to decide it's not worth the trouble or expense. 

[I get at least 10 servings out of a $10 bar, though, so it's hard for it to feel like a ridiculously expensive luxury. If you skip an espresso...]

Here, in no real order, are my favorite brands, all good to start with, all great to stick with. Every one is made by a human, who cares, someone you could meet, engage with and root for.

Askinosie
Rogue (entire production already sold out)
Original Beans
Cacao Hunters
Patric
Dick Taylor
Ritual
Marou
Soma
Fruition

A few simple understandings and principles:

The percentage matters, in the sense that chocolate that is between 70% and 90% dark is a Platonic ideal of flavor. I avoid flavoring agents like candies, seeds or salt, because what I'm trying to taste is the bean and what the maker has done to bring it to life.

The kind of bean matters. Forastero beans are cheap, easy to grow and not particularly worth seeking out (with a few exceptions). On the other hand, Criollo (particularly the wonderful rare Porcelana hybrid which you can find from Soma and Original Beans) is a party in your mouth--but, alas, the hardest to grow. It's always that way, isn't it? And Trinitario beans are the backbone of this hobby.

The country matters. Yes, with practice, it's actually easy to tell the difference between Madagascar and Colombia.

And finally, the farmer's relationship with the grower matters a lot. Askinosie imports their own beans, and does amazing work with the farmers who work so hard to grow them.

Enjoy. Halloween doesn't have to mean bad chocolate any more! And don't even get me started on candy corn.

       

from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2dV8Ajw

10 Great Gay Hotspots Around the World

I’ve added an LGBT column for the website to make the site more inclusive and talk about issues that affect some members of our community. In this column, we hear from voices in the LGBT community about their experiences on the road, safety tips, events, and overall advice for other LGBT travelers! Returning this month is our column leader, Adam from travelsofadam.com. 

The great thing about travel today is that more of the world is accessible and open — no matter your sexuality or gender identity. While there have been ups and downs in the political movement for LGBT equality, major cities still provide the safest and friendliest spots for LGBT individuals.

I’ve been traveling around the world since 2009 and have visited some of the world’s most popular LGBT-friendly destinations along the way. I’ve marched and danced in Gay Pride parades from Sydney to Stockholm and been to more queer music festivals than I ever even imagined existed.

As the Orlando Pulse shooting reminded us, the gay club is still an important place to find culture and community. And there are still cities that really strut their LGBT history and queer identity, so we need to hang on to them.

There are many more gay-friendly hotspots around the world, but these are 10 of my favorites because of their history of activism, the number of diverse LGBT events they host, and the fact that they’re just really cool cities. If you are a gay traveler looking for a city that has it all, check out one of these:

Berlin

Germany’s capital has a unique place in gay history. In the 1920s Weimar era, it was one of Europe’s most liberal cities — home to gaudy cabaret and the site of one of the first gay villages. Today, Berlin’s free-spirited attitude has propelled it to the top of many “best of” lists thanks to 24-hour nightlife, a burgeoning art and food scene, and a diverse, international population.

Historically, the gay center of Berlin was around Nollendorfplatz in Schöneberg, an area still popular for its fetish clubs and leather bars, not to mention the legendary Folsom Europe street party each September (and where you’ll also find a gay history museum). But in today’s Berlin, the new gay hotspots are found throughout the Kreuzberg and Neukölln neighborhoods in indie bars and clubs such as SchwuZ, SilverFuture, or The Club. Berlin’s legendary nightlife shines through queer parties that are increasingly not just for LGBT people — everything from the techno-fueled weekends at Berghain to KitKat Club’s bi-monthly Gegen party.

When to visit: Visit Berlin during the summer, when the city comes alive with countless festivals, open-air parties, and queer events. The annual Christopher Street Day parade (Gay Pride) is celebrated by hundreds of thousands of locals and tourists each June.

Manchester

While London still holds an important place in the UK’s LGBT scene, Manchester plays host to a number of the biggest and best LGBT events in the country. Once the home to iconic gay hero Alan Turing, Manchester became internationally famous from the 1990s Queer as Folk TV series set in and around the city’s gay neighborhood, Canal Street.

Today, Canal Street is still filled with bars, clubs, and other gay-owned businesses — from the pretty and glitzy Richmond Tea Rooms to popular nightclubs like G-A-Y and Poptastic. Manchester’s Northern Quarter, with its trendy bars, underground rock clubs, and small indie art galleries, has also become a gay hotspot a little further removed from the twinky, tank top–filled Canal Street.

When to visit: Manchester Pride is the UK’s largest, taking place each September, but other queer events happen year-round, such as the trans-focused Sparkle Festival in July and the Queer Contact arts festival each winter.

Dallas

Maybe it’s not the first LGBT-friendly place you think of in the United States, but Dallas, Texas, has become a hotspot in the past decade. The Oak Lawn neighborhood is the epicenter of LGBT culture there, with many gay bars and LGBT-owned businesses on Cedar Springs Road, as well as in the nearby Bishop Arts District. Legendary nightlife venues like Station 4 and the Round-Up Saloon attract big crowds each weekend with their drag shows, square dancing, and other special events. And for those looking for slightly more offbeat travel adventures, the nearby Wildcatter Ranch is a gay-friendly cowboy resort.

When to visit: Dallas Pride takes place each September, but the Oak Lawn neighborhood also comes alive, full of color and costumes, each Halloween for the annual Oak Lawn Halloween Block Party.

Los Angeles

With its seemingly endless warm weather, sunshine, and meticulously manicured population, Los Angeles has been one of the United States’ most gay-friendly cities for a long time. So much so that since 1969 there’s been an LGBT center in the city that now boasts it serves more LGBT individuals than any other organization in the world. You’ll also find the ONE Archives Foundation, tasked with recording LGBT history by preserving historical artifacts, publications, and testimonies. Culturally, Los Angeles is famous for being the global cinematic capital, but it also has world-class restaurants and museums, such as LACMA and the Getty Museum.

Then there’s the nightlife, including West Hollywood’s gay clubs and bars, such as crowd favorites The Abbey and Flaming Saddles. Outside of the “gay ghetto” of WeHo, Silver Lake is a popular gay hotspot. There, you’ll find The Black Cat, site of the first documented LGBT civil rights demonstration in the US and now a popular brunch hangout. For nightlife in Silver Lake, Akbar draws the bearded hipster crowd with its small dance parties.

When to visit: The LA Pride Music Festival and Parade takes place each June in West Hollywood, with hundreds of thousands of spectators, but if summertime is too hot, the biggest gay party of the year is the free Halloween Carnival, a street party on Santa Monica Boulevard.

Buenos Aires

Argentina was the first South American country to legalize same-sex marriage and adoption rights, putting the country at the forefront of LGBT equality since 2010. The capital Buenos Aires has benefited, with a large and vibrant LGBT culture.

The areas of Recoleta, Palermo, and San Telmo are where you’ll find the largest concentration of gay bars and nightlife. Palermo, with trendy bars, cafés, shops, and restaurants in its Soho district, offers a lot of cool things to see and do — from the Latin pop and drag at Jolie Club (Fiesta Jolie) every Wednesday to the gay-friendly underground speakeasies (such as the new Victoria Brown Bar).

The gay community in Buenos Aires is relatively out and open, but the culture is more subdued than other over-the-top gay destinations. But still, you’ll find LGBT life fairly well integrated in society, with many tango bars and clubs even offering queer tango lessons and dance nights.

When to visit: Buenos Aires Pride takes place in November, at the beginning of the southern hemisphere’s summer season.

Bangkok

A longtime favorite for LGBT tourists, Bangkok has a lot to offer, making it one of Asia’s most popular gay destinations. The fun and friendly gay scene is centered around the Silom neighborhood, specifically the streets known as Soi 2 and Soi 4. Bangkok’s best gay nightlife is at DJ Station every weekend, specifically the midnight drag shows each Friday. Telephone Pub on Soi 4 serves as an early evening hangout with drag shows and pub food, while G.O.D. (Guys on Display) draws the after-hour crowds when all the other gay bars close down for the night.

While Thailand hasn’t recognized many LGBT rights, many tourists will find the city surprisingly open-minded. And while you’ll find some seedy sex clubs throughout the city, Bangkok’s legendary shopping and culinary scenes make it equally interesting for travelers with more discerning tastes. Also: look out for gay events at Bangkok’s luxury hotels such as the Sofitel So, which runs regular gay parties on its rooftop bar and pool lounge.

When to visit: One of the biggest and best events in Bangkok is the annual Songkran water festival in April, with the largest circuit party, called gCircuit, takes place in Silom — with all the trappings of every other international circuit party (think: hunky shirtless guys and lots of electronic music raging day and night).

Dublin

When Ireland passed same-sex marriage laws in mid-2015, the country became the first in the world to offer equal rights by popular vote. At the head of Dublin’s LGBT scene sits local icon and activist Panti Bliss, who has been at the forefront of Ireland’s LGBT movement and owns the popular club Panti Bar. Gay pub The George also plays host to Dublin’s best LGBT events, with regular drag and karaoke nights.

When to visit: Paying homage to Dublin’s important place in literary history, the city plays host to the annual International Gay Theatre Festival each May. The festival began in 2004 to mark the 150th anniversary of Oscar Wilde’s birth and has since become the world’s largest queer theatre festival. Wilde, one of Dublin’s most important literary figures, has a statue commemorating his life in Merrion Square Park (near his birthplace). The park is also where Dublin Pride takes place each June.

Stockholm

Famous for cold winters, sunny summers, and trendsetting Swedes all year long, Stockholm has a strange mix of art, fashion, culture, and design — and one of Scandinavia’s best LGBT scenes. Sweden is also one of the most progressive countries in the world when it comes to LGBT and women’s rights.

The LGBT scene is spread throughout the city. From the underground indie club King Kong to the kitschy ABBA Museum, there’s something for everyone in the city. During the summer months, the Mälarpaviljongen restaurant (located on a set of floating docks) hosts a number of LGBT events, fundraisers, and parties.

When to visit: Stockholm Pride each August is the biggest gay event of the year, with big music acts, parties, and public seminars on everything from fetish training to human rights.

Toronto

Home to Canada’s largest LGBT community, Toronto has a vibrant and lively gay village. The intersecting streets of Church and Wellesley feature a number of gay-owned bars and businesses. The area comes alive each night with locals and visitors, most famously at Woody’s, one of the best clubs on Church Street.

But Toronto’s gay-friendliness extends elsewhere in the city, such as the West Queen West and Trinity Bellwoods neighborhoods. Take a walk down Ossington Avenue, College Street, or Queen Street West (bordering these neighborhoods) for a number of cool, queer-friendly businesses, from Toronto’s best macaroons at Nadege Patisserie to the monthly Yes Yes Y’all queer hip-hop and dancehall party.

When to visit: Too cold in the winter, Toronto is best in the summer when it’s sunny and full of color. Pride Toronto — one of the world’s largest Pride celebrations — attracts hundreds of thousands of visitors. Other popular events include the Inside Out LGBT film festival which takes place over two weeks at the beginning of each summer, showcasing more than 200 queer-themed films alongside artist talks, premieres, and industry panels.

Sydney

While Australia is currently arguing over same-sex marriage equality, Sydney remains a beacon of gay-friendliness on the continent. With Sydney’s progressive attitudes, beautiful beaches, and an active arts scene, the city is as vibrant as ever.

The Darlinghurst neighborhood, just south of Hyde Park on Oxford Street, serves as the unofficial gay neighborhood. Palms on Oxford, with its pop hits, hosts some of the biggest parties each weekend and is a longtime favorite for locals and tourists. But the areas of Surrey Hills and Newtown further out from the city center, with their cool cafés, trendy bars, and small, indie basement clubs (like the Tokyo Sing-Song bar) are also accessible and mostly gay-friendly areas.

When to visit: Sydney’s annual Pride takes shape in the form of Mardi Gras (February/March). It’s one of the world’s largest Pride parades and features weeks of events and parties. It’s a colorful event, with crowds that fill the streets and parks of Sydney all day and night.

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Here’s the thing: just about any city in the world can be a “gay hotspot” — it’s always a matter of knowing where is safe and how to meet locals. Planning your visit around LGBT events — from film festivals and Pride parades to political activist seminars — is a pretty solid way to make any holiday that much more gay.

Adam Groffman is a former graphic designer living in Berlin, Germany. He’s a gay travel expert, writer, and blogger and publishes a series of LGBT-friendly Hipster City Guides from around the world on his gay travel blog, Travels of Adam. When he’s not out exploring the coolest bars and clubs, he’s usually enjoying the local arts and culture scene. Find more of his travel tips (and embarrassing stories) on Twitter @travelsofadam.

P.S. – Want to meet some cool travelers? The Nomadic Matt team is hosting a bunch of meet-ups around the U.S. over the next few months! You can find out how to join one of them (they are free) by clicking here! We’re even giving away prizes to attendees!

Photo credit: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11

The post 10 Great Gay Hotspots Around the World appeared first on Nomadic Matt's Travel Site.

from Nomadic Matt's Travel Site http://ift.tt/2f59aIz

What does the poll say?

It says that people don't understand polls. Even smart marketers get it wrong.

What do people think? There's a lot of confusion, much of it intentional, some spawned by a presumed fear of simple math, all of it worth clearing up. 

A survey is not a poll is not a census. A census is what you get if you ask every single person what they think or who they are. There are only two reasons to have a census. Either you want each person to feel personally involved (hence an election) or you are keeping track of each person's answer. For example, if you're printing up t-shirts for the Frisbee team, you ought to do a census of the team to find out what size each person wants, then deliver each person the size they seek.

You could do a survey, which is merely a collection of answers from whomever cares enough to answer the survey. A survey is a useful tool for brainstorming, but it shouldn't be confused with what the group actually feels. Your lack of rigor in setting it up is repaid in a lack of precision in the data.

And a poll? A poll is a smart shortcut, a statistical method for replacing a census (asking everyone) with a very close approximation achieved by asking the minimum number of people required to get a useful answer. A properly done poll will get you an answer nearly as useful as an accurate census will, without the expense or the time.

It rarely makes sense to ask all of your customers about how they feel. You're wasting their time (and yours) by adding more entries into the database without those entries actually making the database any more accurate—part of the problem is that the only people who answer surveys are annoyed or have nothing better to do, and simply making a poll bigger doesn't make it better.

When big companies ask you to fill out a quick survey after talking to a customer service rep, they're not actually doing a survey. What they're doing is snooping on their customer service people, and your answers are directly connected back to each rep, so that person can be scolded (or worse) if they do a bad job.

A poll doesn't predict the future. The media has completely missed this point, again and again. If, on the day the iPhone was announced, you had done a well-designed poll of adults and asked, "Do you intend to ever buy a smartphone?" the yesses would have certainly been less than 5% of the result.

Of course, a decade later, that's turned out to be completely wrong. Was the poll in error?

No.

An accurate poll is a snapshot of right now, based on what's happening today. That's all. If outcomes end up being different a week or a year later, that's not the poll's fault, it's our mistaken belief that the future can be predicted.

To go one step further, the question that gets asked is as important as the answer. Try this at home: When you ask people a question, they rarely give you the straight up truth in their answer, especially when there are social factors at play. The very best polls combine not only the right math, but more important, the right question structure.

The magic of sample size. Let's say you had a bag of M&Ms. You know they come in six colors and you want to figure out the percentage of each that's in the bag. As long as the candies are distributed within the bag, it turns out that no matter how many are in the bag, whether it's a 2 pound bag or a 2,000 pound bag, all you need to do is randomly pull out 300 to 400 M&Ms. That's plenty. More samples won't dramatically increase the quality of this poll.

The purpose of the sample is to pick a random selection from a coherent group.

The key to this is understanding that sample size is relevant for any sized group that's consistent in its makeup. As soon as you can divide the group into buckets, you benefit by doing multiple samples.

Most of the well-done polls you hear about in public do not have a sample size problem. It's a red herring.

The power of bucketing. But what happens if you realize that there are more than one kind of M&Ms, and that different kinds have different color distributions? (This, it turns out, for mysterious reasons, is true. Almond M&Ms only come in five colors).

Well, you could take this into account and run much bigger sample groups, or you could get smart about sample size.

It turns out, for example, that women who ride Harley Davidson motorcycles want different things from them than men do. It also turns out that (I'm guessing about all the Harley stats here) perhaps 10% of the people who buy a Harley are women.

Given that, you could poll 300 women (the easy minimum) and then 2700 men (so you get the balance right). OR, you could get smart, and poll 300 women and 300 men (because every time you add a new person, it's really expensive). "But wait," you might say, "that's not right, because women are overrepresented."

So far, that's true. But after you figure out how women think, and then figure out how men think, you can weight the men's results in your final tally. If, for example, you discovered that women intend to buy a new Harley every two years, but men intend to buy one every six years, you could then report back that the average customer intends to buy a new Harley every five and a half years or so.  (Said with full knowledge that it's dangerous to average averages, but in this case, it's correct.)

Confusion about polls is easy. And the more we try to make decisions using polls, the more careful we need to be about the structure and motivation of the poll itself. 

But finding an accurate poll is pretty easy as well. Most pollsters (in private and in public work) are transparent about their methods, and the magic of statistics is that the math of how the poll is structured can be checked by others. 

Too often, marketers do surveys, not polls, or bother everyone with a census, poorly done. Worse, they then use these results as an accurate prediction of the future, instead of a reliable snapshot of now.

It's the surveys that are so often wrong, deceptive and confusing. It's surveys ("no one I know believes that") that feel like they're accurate but rarely are.

And if we're going to challenge a poll, far smarter to challenge the questions ("that's designed to get the respondent to lie") or the flaws in sampling ("this requires all polled individuals to have a home phone, but of course, an entire generation of young people don't have one.")

But it makes no sense at all to throw out the results of polls we disagree with. The quality of the cars we drive, the efficacy of the medicines we take are all directly related to the very same statistical techniques that we use to run a poll. Ask the right questions to the right people and your snapshot is going to be helpful.

If you want to, be wary of polls. But be wary for the right reasons.

       

from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2e43Cw1

On your toes

In any given meeting, on any given day, most people are merely showing up.

It's the 50th time he's performed that sonata. The guy in the outfield had a hard day at home before the game. The folks in the meeting are realizing that it's yet another meeting in a long series of meetings, and wondering if it much matters anyway.

Every once in awhile, though, someone is on their toes. This cocktail party is a big deal, he thinks, because he's going to meet that agent that could change everything. It's the key presentation before launch. This performance in Carnegie Hall is... well... it's Carnegie Hall. 

We can't be on our toes all the time. It's too exhausting, and we can't keep it up.

But what happens if we decide, everyone in this room, right here and right now, at least for a little while, that we'll act as if it's the first time, or the last time, or our best shot?

What would happen if we all got on our toes, together? Just for a little while?

That's when big things happen.

       

from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2f57ZrI

Decoding pro wrestling

Professional wrestling is fake.

The blood is fake, the lack of physics is fake, the arguing with the ref is fake, the rivalries are fake... it might be professional, but it's not real.

This willful disregard for reality is at the heart of pro wrestling. It's a juvenile fantasy, come to life. An opportunity to make up the rules, ignore authority, and exert bullying force on others, merely because you can.

So why is Billy Corgan (of Smashing Pumpkins) one of the most successful musicians of our generation, running a pro wrestling organization?

He says it's because it's one of the last transgressive arenas left. That it's a morality play, a microcosm of the human condition, a chance to put on a show that highlights our fears and our avarice. He knows that it's fake, authenticity is a foreign concept in this world.

And what lesson can we learn from politics importing pro wrestling's mindset? Once you see it, you can't unsee the connection. Worth noting that one of the key narratives of pro wrestling is the fake within the fake--someone is always claiming that the outcome is rigged. (In wrestling, of course, it is rigged. And so is the complaining.)

Pro wrestling works as a play and a medium because the people who are part of it realize that it's fake.

It turns out that modern media is a perfect match for the pro-wrestling approach. You can put on a show, with your own media, as often as you like. And that show is, to many, remarkable, and so it spreads.

And there lies the danger, the opportunity for pro-wrestling thinking to corrupt our society: When the fans, or worse, the participants, don't realize that it's fake.

In real life, the laws of physics actually work. In real life, blood feuds rarely end well. In real life, accepting the ref's decisions is the only way to have civilization...

The filter bubble creates an echo chamber, and reality stars are pushed to be more like cartoonish pro wrestlers and less like responsible human beings. If it bleeds, it leads.

You probably work with people who are living in their own pro wrestling universe. These are people who are so in love with their version of reality and their goals that they view the real world as an affront, an intrusion on the way they insist things turn out.

Reality remains our common ground, the best one we have to work with.

       

from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2eXqH5W

Hawthorne by Pennyfarthing – An Elite Collection of 44 Luxury Cambie Condos

At a Glance

• 7-storey residential concrete building
• 44 1- to 3-bedroom condominiums
• 3 levels of underground parking
• prime Queen Elizabeth Park location
• minutes from Oakridge Centre shopping
• easy access to Canada Line
• goal of LEED gold rating

Above All Else
Pennyfarthing Homes rises to new heights on Vancouver’s West Side with the introduction of Hawthorne, an elite collection of 1- to 3-bedroom residences adjacent to Queen Elizabeth Park on Cambie Street. Hawthorne redefines modern luxury living through progressive architecture, finely crafted interiors, and exceptionally sized floor plans. Rising seven storeys, above all else, Hawthorne will be home to a limited few.

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Hawthorne’s superb Westside location provides you with convenient access to all your daily needs. Just a short walk along Cambie at Oakridge, find grocery shopping at Kin’s Farmers Market and Safeway, banks, a pharmacy, post office, public library, telecom providers, medical centre, cafes, restaurants, Hudson’s Bay department store, home decor stores, travel agencies, boutique shopping, and specialty shops. For your recreational needs, there’s skating, swimming, and a gym at Hillcrest Community Centre. Steps away at Queen Elizabeth Park, enjoy a stroll through its lush gardens, exercise your pet at the dog park, play a game of tennis, or hit the links for a round of golf. At Hawthorne, live the high life.

Pricing for Hawthorne
As this project is in pre-construction, Pennyfarthing has not yet released pricing information. However, given the success of Pennyfarthing’s other Cambie Corridor projects, we expect Hawthorne will sell out quickly. Don’t miss out! Sign up to our VIP list above.

Floor Plans for Hawthorne
Final floor plans have not yet been made public. Nevertheless, we know there will be a family-friendly mix of 11 1-bedroom, 21 2-bedroom, and 12 3-bedroom homes. Ground floor residences will all have private patios and the three top floor homes have private rooftop decks. Average home sizes range from 680 to 1,433 sq ft.

Amenities at Hawthorne
Residents will have shared use of a ground floor amenity room with a patio, small kitchen, and washroom. There will also be a shared rooftop deck.

Parking and Storage
Hawthorne will offer three levels of underground parking accessed from the lane. There will be 51 vehicle spaces with two handicapped spots and space for 61 bicycles with 11 lockers and 12 vertical stalls. Thirty-four homes will have in-suite storage, while 13 will have in-room storage.

Maintenance Fees at Hawthorne
Will be released with pricing information.

Developer Team for Hawthorne
Since its formation in 1980, Pennyfarthing Homes has fulfilled the home ownership dreams of nearly 3,000 home buyers throughout the Lower Mainland, Washington State, and California, all the while setting exacting standards of integrity, reliability and professionalism. Following on Bennington House and Grayson, this is Pennyfarthing’s third development in the Cambie Corridor.

To design Hawthorne, Pennyfarthing has chosen Shift Architecture. Shift is a high-performance practice with a track record of respected, inspired projects throughout Vancouver and the Lower Mainland. With proven expertise in multi-family housing, Shift boasts a diverse portfolio of residential, commercial, healthcare, and mixed-use developments. Renowned for its collaborative design process, Shift’s team of core personnel draws upon a deep collective well of experience spanning decades.

Cristina Oberti, a respected interior designer whose name is well-known in Vancouver, will be applying her extensive knowledge and systematic design process to create a unified look and coherent design for Hawthorne that conveys a unique and coherent, yet stylish message.

Expected Completion for Hawthorne
To be announced. Sales start in early 2017.

Are you interested in learning more about other homes in the Cambie Corridor, Kerrisdale, or Southeast False Creek?

Check out these great Cambie Corridor Presales!

The post Hawthorne by Pennyfarthing – An Elite Collection of 44 Luxury Cambie Condos appeared first on Mike Stewart Real Estate Specialist 604-763-3136.

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Two kinds of filters

There's the filter bubble of the internet, in which we willingly surround ourselves only with information sources with which we agree, soon coming to the conclusion that everyone agrees with us.

The other kind is the filter we can choose to build to avoid falling into a rabbit hole of wasted time, misogyny and dissatisfaction. This is to avoid the endless clicking, the hateful comments, the mind-numbing noise of the net.

Here's a hint: The first kind of filter is easy to build and satisfying in the short run. It's reassuring to believe we're right.

The second kind, the one that builds a foundation for us to do better work, is always under attack from within and without, and it's tempting to stop using it. Tempting to give up, but ultimately worth the effort.

The easier the filter is to build, the less it's worth.

       

from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2eYfGQ8