In any given meeting, on any given day, most people are merely showing up.
It's the 50th time he's performed that sonata. The guy in the outfield had a hard day at home before the game. The folks in the meeting are realizing that it's yet another meeting in a long series of meetings, and wondering if it much matters anyway.
Every once in awhile, though, someone is on their toes. This cocktail party is a big deal, he thinks, because he's going to meet that agent that could change everything. It's the key presentation before launch. This performance in Carnegie Hall is... well... it's Carnegie Hall.
We can't be on our toes all the time. It's too exhausting, and we can't keep it up.
But what happens if we decide, everyone in this room, right here and right now, at least for a little while, that we'll act as if it's the first time, or the last time, or our best shot?
What would happen if we all got on our toes, together? Just for a little while?
That's when big things happen.
from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2f57ZrI
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