Thursday, November 17, 2016

The memories we rehearse are the ones we live with

A million things happened to you today. The second bite of your lunch. The red light on the third block of your commute...

Tomorrow, you'll remember almost none of them.

And the concept that you'd remember something that happened to you when you were twelve is ludicrous.

What actually happened was this: After it (whatever that thing you remember) happened, you started telling yourself a story about that event. You began to develop a narrative about this turning point, about the relationship with your dad or with school or with cars.

Lots of people have had similar experiences, but none of them are telling themselves quite the same story about it as you are.

Over time, the story is rehearsed. Over time, the story becomes completely different from what a videotape would show us, but it doesn't matter, because the rehearsed story is far more vivid than the video ever could be.

And so the story becomes our memory, the story gets rehearsed ever more, and the story becomes the thing we tell ourselves the next time we need to make a choice.

If your story isn't helping you, work to rehearse a new story instead.

Because it's our narrative that determines who we will become.

       


from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2eIUy4K

No comments:

Post a Comment