Possibility

This is not the same as reality. But without belief in the possibility, your reality is going to be severely curtailed.

We must avoid the temptation to begin with an analysis of what's easy, or what's probable, or even likely.

We can only do our work justice by examining what's possible, and then deciding if we care enough to pursue it.

       

from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2qWdIcZ