There's the "thank you" that I say when you've been reading my mind, pushing the perfect buttons, saying exactly the right thing at exactly the right time. This is heartfelt, but it's also selfish, in that it's about my narrative and no one else's.
And then there's the "thank you" of caring. Of effort. Of consideration. This is the thank you that recognizes the other, her effort, her kindness and her sacrifice. The thank you of showing up. This thank you has nothing at all to do with whether it's just what you wanted, and everything to do with the power of connection and care.
Have a wonderful holiday. And thank you, both ways.
from Seth Godin's Blog on marketing, tribes and respect http://ift.tt/2mW7JUz
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