Wednesday, August 29, 2018

Ignore the questions

It doesn’t matter what the questions are, really. They’re a prompt.

When you’re in a job interview, a podcast interview, a sales call, a meeting… if we take the approach that this is a test and there’s a right answer, we’re not actually engaging and moving things forward.

Instead, considering using the question as a chance to see more deeply in what this interaction is for, where are you hoping to go? Focus on status roles, the creation and resolution of tension, and most of all, changing minds.

If you’re not working to change minds, why are you here again?

       


from Seth Godin's Blog on marketing, tribes and respect https://ift.tt/2MYT2vP

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